Paolo Ferrari's work is rooted in the pursuit of innovative and resonant concepts, and is guided by its unique design strategy, meticulous workmanship and integrity. Innovative thinking, collaboration and optimism guide the studio's approach to design, which, at its most fundamental, celebrates the human experience.

DDNY New York 2016 is an interior project designed by Paolo Ferrari. The furniture forms a contrast of colors in the space, which makes it jump and full of vitality. Unique shapes, warm colors and exquisite materials not only create a comfortable atmosphere, but also enrich the layers. The use of wood will not appear heavy, light feeling asperses full inside the space, still "hide" in each corner.